Photography

Dafy Hagai’s latest story for Eytys

by Telavivian | 17.08.15

Tel Avivian photographer Dafy Hagai ​was chosen to ​photograph the renowned ​Swedish shoe brand Eytys‘ latest story. ​Title​d​ Midbar​ – Hebrew for desert and uninhabited wilderness, ​the photoshoot is ​a reference to the bright and bold Israeli landscape which works as a backdrop for the series. The story features street-casted models portrayed together with members of their own family, referencing the photographer’s own childhood memories when traveling across Israel with her family.

Dafy Hagai, based in Tel Aviv and New York, works solely ​in ​analogue medium format film. In 2014, she released the book ‘​​Israeli Girls​’​(published by ArtPaper Editions, Belgium), where she captured independent young girls living in the suburbs around Tel-Aviv.

dafyhagai.com

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